CNN Money is running a feature on the 100 best companies to work for. REI, a consumer co-op and one of our favorite outdoor retailers, was ranked number 14.

The following plays like a recruitment video at times, but I think it does a really good job of showing what makes this company special for its employees, and how that then translates to a good experience for customers.

It is nice to see such a progressive company doing so well. REI is an easy company to support, and we will gladly continue to do so.